Concept design
Concept design is a new product idea, not just a new look! We combine ideas from different fields to make your product stand out — with a useful new function, a recognizable form, or a novel way of using it.
The result is a concept that provides direction for development, yet is fresh, and can serve as the foundation for building a brand’s product line.
The result is a concept that provides direction for development, yet is fresh, and can serve as the foundation for building a brand’s product line.
Examples of Quasius concepts
What does concept design include?
We begin by studying existing design solutions across our core industry, adjacent fields, and even distant industries that can offer inspiration. We propose ideas in sketches or visualizations, and work through the look, core functions, and possible production methods.
To validate technical solutions, we bring in engineers; however, detailed engineering and production preparation are handled at separate, later stages.
Our work may include:
To validate technical solutions, we bring in engineers; however, detailed engineering and production preparation are handled at separate, later stages.
Our work may include:
- Design research and direction
- Concept generation and sketching
- New forms and ideas visualisations — both from your market and from cross-industry sources
- Design refinement and recommendations for further development
We help startups turn ideas and technical solutions into product concepts, and existing brands find new directions or rethink their current product line.
You may need concept design if you have:
You may need concept design if you have:
- an early product idea or rough sketch;
- a technical idea that needs a physical form;
- a product idea or market opportunity you want to present to partners, manufacturers, or investors.
Send us whatever you already have — sketches, references, technical information, research, existing CAD, or prototypes. You don't need to have a finished brief. We can help define the design direction from the information you have.
You get enough detail to take your product into further development. The concept typically changes during engineering and design refinement, but it essentially sets the direction—and that's the most valuable thing.
Concept design is not always a separate step. If the product direction is already clear, we can move straight into detailed industrial design and engineering. See our service End-to-end development.
The timeline depends on the number of design directions, level of details. We define the scope and timeframe before starting.